Haven't heard of Hunch? It is a fun, new "decision engine" that helps you decide things based on a series of questions and an algorythmic hunch. And while it will never get the traffic garnered by Microsoft's renamed... err... new search engine, it is definitely more of a "decision engine" considering that it actually gives you an answer.
Now, whether or not that answer is correct or not, well, that's another story. Personally, I prefer the Cohen Brothers movies to Christopher Guest's mockumentaries -- even if I thought This is Spinal Tap was absolutely hilarious -- but Hunch's hunch was that I'd like Guest's films best.
OK, so it is definitely not perfect. But it does have one thing over Bing. It's different.
And that's Bing's problem. Most people are going to visit Bing and think "so what?" It doesn't give superior results to Google, and it doesn't do anything different, so people aren't going to feel any need to switch.
At the very least, Hunch provides a different experience. And that's how Google will eventually be brought down. Either someone is going to come up with something very different under the hood that makes the results spectacularly and quite-obviously superior, or someone is going to come up with a whole different way to search the web.
In fact, Bing's biggest challenge to Google is through Internet Explorer rather than the search engine itself. Were Microsoft were to make Bing the default home page for IE installations and duplicate Chrome's ability to do a web search through the address bar, only using Bing instead of Google, then Bing would no doubt get a boost in market share. (And I'm sure some Microsoft engineers are cooking something like this up right now.)
But Bing itself? Microsoft will have to do a little bit better than provide the same basic user experience. Perhaps they should get into the hunch game too...?
Source: http://webtrends.about.com/b/2009/06/16/is-hunch-a-bigger-threat-to-google-than-bing.htm
Source: EmailWire.Com